As Shweshwe continues to increase in demand and popularity, we should expect to see it become available in other countries but also provided by other companies. This includes additional counterfeits as well as quality producers with a competitive product. Although the original Shweshwe fabric has superior quality over counterfeits and impersonators, there does seem to be some areas where the product could be improved. For example, it is available in one width. A competitor that was able to keep the quality of the fabric but offer various widths may have an advantage with designers.
